Video Production & Creative Strategy – RC Show | NXTLVL Studio

Since 2016, through NXTLVL Studio, I have partnered with the RC Show—North America's largest foodservice, beverage, and hospitality event—to develop video content that supports marketing, audience engagement, and event growth.

Our work spans the entire event lifecycle, beginning with teaser campaigns and promotional content designed to generate excitement and drive ticket sales, continuing through on-site event coverage, and culminating in high-impact recap films that celebrate the experience while showcasing the event's partners and sponsors. Each piece of content is strategically crafted to build momentum, increase attendance, and extend the event's reach well beyond its closing day.

Working closely with organizers, exhibitors, industry leaders, and sponsors, I have helped create a consistent visual identity for the RC Show's digital marketing efforts, producing dynamic content that captures the energy, innovation, and scale of one of the industry's premier events. This ongoing partnership, spanning nearly a decade, reflects a commitment to delivering creative storytelling that drives measurable engagement, strengthens sponsor visibility, and supports the continued success of the RC Show year after year.